Magic backstage
As a member of the Cast Activities, Recognition and Experience (CARE) Team, I provide graphic support for the many initiatives of Magic Backstage. I’ve had the honor of supporting the program through its integration of the Walt Disney World 50th Anniversary campaign, as well as the current “post-50th” era. I co-lead our reimagining of the “pre-50th” identity to generate our current evergreen branding. I designed and populated the internal Cast Activities 50th recap newsletters throughout the 50th celebration, and created our post-50th “Connect with CARE” newsletter for the purpose of relaying program-related highlights and insights. I’ve assisted in the creation of merchandise, event signage, digital assets, and even our new Magic Backstage / Pixie Patrol van wrap!
All featured artwork ©Disney
